Be visible on Baidu, 360 & Sogou and boost your ROI

Let Your Customers Find You

Chinese search engine plays a significant role in the population’s everyday life. Search Engine Marketing is the ideal entry point to begin gaining visibility and traction in China.

China Search Engine Platforms

BAIDU: No.1 Search Engine in China with 80% Market Share.


No.1 Search Engine in China with 80% Market Share

360: Second Largest Search Engine with 750 Million Daily Searches.


2nd Largest Search Engine with 750 Million Daily Searches

SOGOU: First Search Engine to Enable Search Contents on WeChat.


First Search Engine to Enable Search Contents on WeChat

Our China SEM Services

Two pillars of effective SEM campaign are Pay Per Click (PPC) Advertising and Search Engine Optimization (SEO) Analysis.

Through our professional SEM practices, our specialists will help you convert your cusotmers at the right time & right place.

Pay Per Click (PPC) Advertising

Pay Per Click (PPC) advertising services in China.

Account Setup & Planning

  • Account Registration & Setup
  • Existing Account Audit
  • Keyword & Competitor Research
  • Ad Copy Writing
  • Bid Setup

Campaign Management

  • Keyword Expansion & Monitoring
  • Ad Copy Testing & Optimization
  • Bid Adjustment
  • Creative Campaign Implementation

Analytics & Reporting

  • Customized Performance Report
  • Website Traffic Tracking
  • PPC Conversion Tracking
  • Advice & Recommendation

More Recommended Services

Best First Impression to Strengthen Brand Image

Baidu Brand Zone (百度品牌专区) gives your brand the opportunity to integrate display banners, videos, social links and more into a customized ad format.

Using AI technology to Customize Your Ads

Right below the search bar, Baidu Feed Ads (百度信息流) provide tailored content feeds and in-feed advertising to users, based on their click-history and location.

Get The Most Out Of Your Keyword

Baidu Brand Huabiao (品牌华表)allows you to make a "buyout" push to keyword, ensuring your ad to rank at the very top.

Search Engine Optimization (SEO)

Strategy & Planning

  • Consumer & Competitor Research
  • Keyword Analysis & Selection
  • Technical SEO Audit
  • Title, Keyword and Description (TKD) Optimization

SEO Campaign Management

  • Content Generation & Optimization
  • Link Building
  • Broken Link Identification and Outreach
  • SEO Tool Integration

Analytics & Reporting

  • Website Traffic Report
  • Keyword Behavior Report
  • Advice & Recommendation

More Related Services

  • Baidu Baike
  • Zhihu Marketing
  • Self Media (自媒体)