OUR BLOG

How can you use Baidu PPC to help your business expand into China?

If you are trying to find customers online, it’s a lot easier to have a digital marketing agency work with you. Find out what an agency can do to help give your business strength a boost.

Learn how to reach out to your audience on one of China’s largest social networks: Sina Weibo.

While Baidu’s page ranking system has many limitations, Baidu SEM is still a great way to determine how your site is doing. This article will explain how to determine your site’s ranking on Baidu.

When making any business deal, it is vital to make sure you have your best interests in mind. This blog outlines some things to consider when forming a partnership with a digital marketing agency in China.

How can WeChat, and a WeChat marketing agency, be used to the advantage of B2B companies?

Weibo is the biggest microblogging platform in China, which makes it the biggest in the world. Marketers who want to make China a part of their advertising strategy should not ignore Weibo marketing; however, they also should not try to navigate through without help from those who understand how to make the most of Weibo for their advertising.

Discover what you need to know before you start your Baidu advertising campaign to expand into the Chinese marketplace.

What new SEO trends emerge, what old trends die, and which trends continue this year?

Plan China is Westwin's first international insights sharing event dedicated to marketing professionals and is designed to assist UK brands in activating their business on the Chinese market effortlessly.