OUR BLOG

Baidu is the choice for SEM in China. Here’s a few reasons why, and how Baidu SEM can work for you.

Westwin, a leader in cross-border business development, will unveil the 2018 Report on Cross-border Consumption of Chinese Consumers together with AC Nielsen in July.

Social media strategies for Weibo are a little different than other platforms. Here are a few tips to help you maximize your Weibo advertising.

This article explains the origin of WeChat, the different accounts you can chose from, and the WeChat marketing tools it offers.

Baidu advertising is a little different from Google. Here are some pro tips on how to maximize your Baidu SEM.

Weibo advertising is effective, when you know what to do. Here is a guide to help you get the most from Weibo.

Westwin invited Mr. Alex Duncan from KAWO and Miss Lu Jin from Westwin to share their knowledge on social engagement.

China had the world's largest number of outbound tourists - Choosing a good OTA is important if you are targeting them.

Great day for WeChat marketers - Official WeChat OA (Official Account) backend mobile released today on iOS.

How to use social media to drive engagement in China? We are delighted to invite experts from KAWO and Westwin to share insights on social media success in China.